ATTITUDE IS THE NEW CREATIVITY BY SYD WATKINS
Growing up my mother's favorite line was “Sydney the world does not revolve around you.” At the age of 5, I developed a my way or no way mentality. This was the start of my creativity and innovation. My stubbornness allowed me to think outside of the box with limited resources. Although being self-willed and missing out on other people's thoughts to feed on, it forced me to become experimental and fearless.